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Jul 29, 2020
6 MIN READ

Americans send roughly 26 billion text messages every day – so you’ve likely seen the acronym “SMS” being thrown around. But if you’re not familiar with common text message lingo, you may be wondering – what’s the difference between an SMS and a text?

Alessia Scott
Jul 22, 2020
6 MIN READ

Advancements in technology have paved new ways for criminals to extort money and steal information from consumers. One new and increasingly common method is through spam text messages.

Jessie Chantel
Digital Marketing SMS marketing stats sms marketing ideas SMS marketing campaign
Jan 29, 2020

10-Point Checklist for a Successful SMS Marketing Campaign

No marketing campaign is an end in itself. Any campaign is a way to reach your goals and earn 10, 50, 100 times more money than you initially invested in your campaign.  Vague goals, inability to track your campaign results and similar issues hold you back from calling your campaign successful. To help you avoid a failed marketing initiative and losing your investments, we have compiled a list of 10 must-read points. They will help you get ready for your SMS marketing campaign properly and don’t lose your hard-earned dollars in the competitive game of marketing.

Jessie Chantel
SMS Marketing Tips Infographics Digital Marketing Online Sales SMS marketing stats
Nov 27, 2019
6 MIN READ

5 Black Friday Marketing Ideas to Boost Your Sales

 

Eric Miller
Digital Marketing
Oct 9, 2018
5 MIN READ

The Most Effective Marketing Strategy to Retain Customers

Entrepreneurs are hard working people. Most of what they do, they do it to delight their customers. But why aim to achieve this if not to see them come back for more? Most companies focus on acquisition more than customer retention, even though it can cost 7x more to acquire new customers. In fact, 65% of a company’s business comes from returning customers, while 80% of a company’s future profits depend on only 20% of its existing customer base.

Jessie Chantel
Digital Marketing
Aug 13, 2018
4 MIN READ

How Much Time Do Americans Spend on Their Mobile Phones in 2018?

The US adults spend 3 hours and 23 minutes with mobile media each day according to the most recent statistics. From 2012 up to 2018, the numbers went from 88 minutes to 203 minutes. When you include total time spent on their mobile phones, it turns out that an average American spends at least 5,9 hours on their mobile phones every single day.

Eric Miller
Digital Marketing
Nov 30, 2017
5 MIN READ

Building Your 2018 Digital Marketing Strategy. Trends to Consider

Being in the Q4, you’re probably fully absorbed in your 2017 digital marketing strategy, analyzing your progress, finding what works and what doesn’t, what kind of campaigns deliver the highest ROI and what steps you should take next to keep growing your business. And it’s the best time to start planning your 2018 marketing strategy to get everything set for next year.

Jessie Chantel

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