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Dec 12, 2019
6 MIN READ

Did you know that over 50% of website traffic comes from mobile devices?  Here’s another amazing fact: statistics have shown that text messages have an incredible open rate of 98%! With these facts in mind, you might want to consider utilizing SMS marketing to leverage more sales and increase conversion for your business. However, if you are only getting started with text marketing, you will have to make an important decision eventually. Before designing the campaign, the messages, special offers, you need to decide whether you’ll be using short code or long code text. 

Alessia Scott
Dec 12, 2019
4 MIN READ

Did you know that over 50% of website traffic comes from mobile devices?  Here’s another amazing fact: statistics have shown that text messages have an incredible open rate of 98%! With these facts in mind, you might want to consider utilizing SMS marketing to leverage more sales and increase conversion for your business. However, if you are only getting started with text marketing, you will have to make an important decision eventually. Before designing the campaign, the messages, special offers, you need to decide whether you’ll be using short code or long code text. 

Alessia Scott
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SMS Marketing Tips Infographics Digital Marketing Online Sales SMS marketing stats
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5 Black Friday Marketing Ideas to Boost Your Sales

 

Eric Miller
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The Most Effective Marketing Strategy to Retain Customers

Entrepreneurs are hard working people. Most of what they do, they do it to delight their customers. But why aim to achieve this if not to see them come back for more? Most companies focus on acquisition more than customer retention, even though it can cost 7x more to acquire new customers. In fact, 65% of a company’s business comes from returning customers, while 80% of a company’s future profits depend on only 20% of its existing customer base.

Jessie Chantel
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How Much Time Do Americans Spend on Their Mobile Phones in 2018?

The US adults spend 3 hours and 23 minutes with mobile media each day according to the most recent statistics. From 2012 up to 2018, the numbers went from 88 minutes to 203 minutes. When you include total time spent on their mobile phones, it turns out that an average American spends at least 5,9 hours on their mobile phones every single day.

Eric Miller
Digital Marketing
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Building Your 2018 Digital Marketing Strategy. Trends to Consider

Being in the Q4, you’re probably fully absorbed in your 2017 digital marketing strategy, analyzing your progress, finding what works and what doesn’t, what kind of campaigns deliver the highest ROI and what steps you should take next to keep growing your business. And it’s the best time to start planning your 2018 marketing strategy to get everything set for next year.

Jessie Chantel

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