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Sep 12, 2019
6 MIN READ

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.

 

What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
Aug 31, 2019
6 MIN READ

Business owners understand it well enough that they should constantly develop and evolve new strategies to improve sales performance and stimulate business growth. Even the most successful businessmen continue to search for new opportunities to skyrocket their business in the industry. Therefore, be it a big or small company, anyone should take corresponding measures to scale their business to another level on the staircase of constant growth. Hence, the workable strategy of your business should definitely include these tips to go ahead.

Eric Miller
Sep 12, 2019
4 MIN READ

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.

 

What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
Aug 31, 2019
4 MIN READ

Business owners understand it well enough that they should constantly develop and evolve new strategies to improve sales performance and stimulate business growth. Even the most successful businessmen continue to search for new opportunities to skyrocket their business in the industry. Therefore, be it a big or small company, anyone should take corresponding measures to scale their business to another level on the staircase of constant growth. Hence, the workable strategy of your business should definitely include these tips to go ahead.

Eric Miller
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Small Business MMS Marketing for Business Mobile Marketing
Aug 13, 2019
4 MIN READ

MMS Marketing For Businesses [5 Top ways for Different Industries]

Multimedia messaging is around since 1984 and it still continues to be one of the powerful marketing ways. It’s effortless and all you need is a compelling SMS/MMS text message to engage customers. It’s enough to mention that SMS marketing boasts with a 98% open rate and MMS marketing even higher. The creative potential of MMS marketing is endless and it’s like a two-way road that reaches to the customer and gets back. MMS is an irreplaceable marketing technique for the contests and other events that require feedback from the customer in the shape of pictures, videos or more. 

Alessia Scott
SMS Marketing for Business Small Business Mobile Marketing
Aug 12, 2019
6 MIN READ

SMS Marketing Mistakes to Avoid [6 biggest tips]

SMS marketing is one of the oldest and still effective marketing methods of all times. 27 years have passed from the day since the engineer Neil Papworth typed “Merry Christmas” on his computer and sent to the cellphone of Vodafone director Richard Jarvis. Currently, many succeeded companies like Textedly widely use this method to achieve their business development intentions. The effectiveness of this method has been proved not once. The factors that contribute to its vigorous success are as follows:

Eric Miller
Small Business Mobile Marketing
Jul 30, 2019
5 MIN READ

How to Make Mobile Messaging a Part of Your Business Communication Plan?

Sharing information among the relevant people both within and outside your company can be one of the keys to commercial benefit. And one of the best ways to do this is through SMS marketing. 

Jessie Chantel
SMS Marketing for Business Small Business
Jul 17, 2019
6 MIN

5 Customer-Oriented Tips to Improve Sales Performance

Sales is one of the most responsible and complex aspects of your business development process. Making sure that your sales processes are carried out in the best way is of crucial importance for the growth of your company. 

Alessia Scott
SMS Marketing for Business Small Business
Jun 10, 2019
5 MIN READ

Why Text Messaging Continues to Grow?

It goes without saying that email marketing has long lost its popularity giving way to a more powerful and effective means of marketing - bulk text messaging. With its open rates decreasing to below 25%, it is quite expectable that email marketing won’t come first in the list of marketing strategies of business owners. Now is the time of mobile-friendly marketing strategies.

Alessia Scott
SMS Marketing for Business Small Business
May 24, 2019
5 MIN READ

SMS Marketing Analytics with Textedly

Marketing analytics is the process of measuring, analyzing and managing the performance of marketing strategies. Its goal is to help you increase the effectiveness of these strategies and optimize your ROI (return on investment).

Jessie Chantel
Small Business
Feb 19, 2018
5 MIN READ

How to Plan Free Advertising for a Small Business? Tips to Consider

When running a small business, your sales can often drop simply as a result of a slow economy. In those cases, many business owners chose to cut down their advertising budget and just rely on word of mouth marketing. This, however, is a bad choice.

Jessie Chantel
Small Business
Feb 7, 2018
4 MIN READ

6 Reasons to Use Text Message Marketing for Small Businesses on a Budget

There are two things that make SMS marketing so wildly effective – bulk and keyword. If you’re trying to build a promotional strategy around them, you should know that an average SMS marketing platform charges for both a fixed amount of text messages you can send and a limited amount of keywords for each. Even then, this type of mobile advertising is one of the least expensive on the list.

Jessie Chantel
Small Business
May 19, 2017
3 MIN READ

7 Reasons Why SMS Marketing Is A Must For Your Small Business Success

 

 While social media and mobile apps have been the dominant trend in customer engagement, classical techniques such as SMS should still be part of your comprehensive marketing strategy. 

Eric Miller

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