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Oct 7, 2020

If you’re a business owner, the holidays are the perfect time to express gratitude and heartfelt wishes to your customers. Sending heartwarming Christmas SMS messages can pay dividends not only in increased sales but in customer engagement and loyalty.

Jessie Chantel
Sep 28, 2020

Did you know that 88% of smartphone users primarily use their devices for texting? It’s no surprise that nonprofits, political organizations and other businesses that rely on fundraising are turning to text-to-donate campaigns to raise money. 

Alessia Scott
SMS Marketing Tips SMS for B2B sms marketing ideas sms long code vs. short code
Aug 19, 2020

SMS Long Code Vs. Short Code Marketing: The Big Decision

Has your business decided to start using SMS or MMS marketing? Studies show that the average text message open rate is 98%, ensuring a solid return on your marketing investment. 

Alessia Scott
SMS Marketing for Business SMS for B2B
Mar 11, 2020

Text Messaging Laws Every Business Has To Know About

SMS marketing makes it easy to reach customers directly at a relatively low cost.

But if you don’t adhere to the text messaging laws and regulations that are in place to protect consumers, you risk incurring massive fines and penalties.

In this article, we’ll share everything you need to know about text message privacy laws in the United States, Canada, the European Union and the United Kingdom, plus best practices for keeping your business compliant with text marketing laws.

Jessie Chantel
SMS Marketing Examples SMS Marketing for Business SMS for B2B sms marketing best practices
Sep 12, 2019

What is SMS marketing? [Ultimate guide for starters]

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.


What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
Mobile Marketing SMS for B2B
Jun 19, 2018

How will GDPR Affect Customer Communication?

Things have changed drastically in the online world since General Data Protection Regulation or GDPR was put into effect. This change will affect many aspects of business, but the area that it will impact the most is customer communication. 

Alessia Scott
SMS for B2B
May 29, 2018

B2B SMS Marketing: Still Wonder How Effective It is?

In today’s overly saturated market, it’s hard for businesses to get ahead of their competition unless they have well-developed marketing campaigns. That is why more and more business owners are opting for SMS marketing – it’s fast, it’s cheap, and, more importantly – it gives great results.

Jessie Chantel

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