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Mar 31, 2020
6 MIN READ

With a 98% read rate, text messaging has become a popular and effective marketing trend. 9 out of 10 consumers prefer to text with businesses, and text messages are more likely to be read than emails. 

But as more companies adopt text messaging, you’ll need to keep your strategy fresh by capitalizing on the latest SMS marketing trends in 2020. 

To increase the effectiveness of SMS in your digital marketing strategy, consider these eight text marketing trends for your strategy this year:

 

Eric Miller
Mar 18, 2020
6 MIN READ

Businesses have two primary options to communicate with customers via text messaging.

SMS, which stands for Short Message Service, is a popular type of messaging that allows you to send up to 160 characters of text. MMS, short for Multimedia Messaging Service, is a variation of SMS that enables you to insert pictures, video and other types of content into a text. 

If you’re confused about when to use MMS and SMS in your marketing strategy, you’ve come to the right place. In this blog, we’ll break down the differences between MMS vs. SMS and the most common use cases for both so you understand how to reach your customers with text marketing.

Jessie Chantel
Mar 31, 2020
4 MIN READ

With a 98% read rate, text messaging has become a popular and effective marketing trend. 9 out of 10 consumers prefer to text with businesses, and text messages are more likely to be read than emails. 

But as more companies adopt text messaging, you’ll need to keep your strategy fresh by capitalizing on the latest SMS marketing trends in 2020. 

To increase the effectiveness of SMS in your digital marketing strategy, consider these eight text marketing trends for your strategy this year:

 

Eric Miller
Mar 18, 2020
4 MIN READ

Businesses have two primary options to communicate with customers via text messaging.

SMS, which stands for Short Message Service, is a popular type of messaging that allows you to send up to 160 characters of text. MMS, short for Multimedia Messaging Service, is a variation of SMS that enables you to insert pictures, video and other types of content into a text. 

If you’re confused about when to use MMS and SMS in your marketing strategy, you’ve come to the right place. In this blog, we’ll break down the differences between MMS vs. SMS and the most common use cases for both so you understand how to reach your customers with text marketing.

Jessie Chantel
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SMS Marketing for Business
Mar 31, 2020
4 MIN READ

Text Marketing Trends to Watch For This Year (2020 Edition)

With a 98% read rate, text messaging has become a popular and effective marketing trend. 9 out of 10 consumers prefer to text with businesses, and text messages are more likely to be read than emails. 

But as more companies adopt text messaging, you’ll need to keep your strategy fresh by capitalizing on the latest SMS marketing trends in 2020. 

To increase the effectiveness of SMS in your digital marketing strategy, consider these eight text marketing trends for your strategy this year:

 

Eric Miller
SMS Marketing for Business SMS for B2B
Mar 11, 2020
5 MIN READ

Text Messaging Laws Every Business Has To Know About

SMS marketing makes it easy to reach customers directly at a relatively low cost.

But if you don’t adhere to the text messaging laws and regulations that are in place to protect consumers, you risk incurring massive fines and penalties.

In this article, we’ll share everything you need to know about text message privacy laws in the United States, Canada, the European Union and the United Kingdom, plus best practices for keeping your business compliant with text marketing laws.

Jessie Chantel
SMS Marketing for Business sms marketing ideas SMS marketing for banks
Jan 21, 2020

How Banks & Financial Institutions Can Leverage the Power of SMS Marketing

 

Jessie Chantel
SMS Marketing for Business Sports Clubs and Fitness Centers sms marketing best practices
Oct 23, 2019
5 MIN READ

SMS Marketing Strategy: 7 Tips for Gyms and Fitness Clubs

Vigor and vitality are key factors for many athletes. Which is why Gym and fitness clubs are part and parcel of the sports industry. Well, as a gym owner, there is no better way to gain traction to your gym and fitness club while retaining your existing clients than SMS Marketing.

Eric Miller
SMS Marketing Examples SMS Marketing for Business SMS for B2B sms marketing best practices
Sep 12, 2019
6 MIN READ

What is SMS marketing? [Ultimate guide for starters]

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.

 

What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
SMS Marketing for Business
Aug 31, 2019
4 MIN READ

5 common tips to grow your business efficiently in 2019

Business owners understand it well enough that they should constantly develop and evolve new strategies to improve sales performance and stimulate business growth. Even the most successful businessmen continue to search for new opportunities to skyrocket their business in the industry. Therefore, be it a big or small company, anyone should take corresponding measures to scale their business to another level on the staircase of constant growth. Hence, the workable strategy of your business should definitely include these tips to go ahead.

Eric Miller
SMS Marketing for Business Small Business Mobile Marketing
Aug 12, 2019
6 MIN READ

SMS Marketing Mistakes to Avoid [6 biggest tips]

SMS marketing is one of the oldest and still effective marketing methods of all times. 27 years have passed from the day since the engineer Neil Papworth typed “Merry Christmas” on his computer and sent to the cellphone of Vodafone director Richard Jarvis. Currently, many succeeded companies like Textedly widely use this method to achieve their business development intentions. The effectiveness of this method has been proved not once. The factors that contribute to its vigorous success are as follows:

Eric Miller
SMS Marketing for Business Small Business
Jul 17, 2019
6 MIN

5 Customer-Oriented Tips to Improve Sales Performance

Sales is one of the most responsible and complex aspects of your business development process. Making sure that your sales processes are carried out in the best way is of crucial importance for the growth of your company. 

Alessia Scott
SMS Marketing for Business
Jul 12, 2019
6 MIN READ

6 Ways to Convert High-Quality Leads into Customers

It goes without saying that lead generation is of crucial importance for any business whose marketing strategies are linked with sales or demand. Moreover, 51% of marketers consider the acquisition of leads as the most important goal that their marketing efforts should be directed at. 
However, it’s not just about generating as many leads as possible - it’s mainly about the leads being of high-quality. Your team might bring you hundreds or thousands of leads but how many of them will drive actual sales? 

Alessia Scott

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