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Oct 7, 2020
6 MIN READ

If you’re a business owner, the holidays are the perfect time to express gratitude and heartfelt wishes to your customers. Sending heartwarming Christmas SMS messages can pay dividends not only in increased sales but in customer engagement and loyalty.

Jessie Chantel
Sep 28, 2020
6 MIN READ

Did you know that 88% of smartphone users primarily use their devices for texting? It’s no surprise that nonprofits, political organizations and other businesses that rely on fundraising are turning to text-to-donate campaigns to raise money. 

Alessia Scott
SMS Marketing Tips SMS for B2B sms marketing ideas sms long code vs. short code
Aug 19, 2020
5 MINS READ

SMS Long Code Vs. Short Code Marketing: The Big Decision

Has your business decided to start using SMS or MMS marketing? Studies show that the average text message open rate is 98%, ensuring a solid return on your marketing investment. 

Alessia Scott
Digital Marketing SMS marketing stats sms marketing ideas SMS marketing campaign
Jan 29, 2020

10-Point Checklist for a Successful SMS Marketing Campaign

No marketing campaign is an end in itself. Any campaign is a way to reach your goals and earn 10, 50, 100 times more money than you initially invested in your campaign.  Vague goals, inability to track your campaign results and similar issues hold you back from calling your campaign successful. To help you avoid a failed marketing initiative and losing your investments, we have compiled a list of 10 must-read points. They will help you get ready for your SMS marketing campaign properly and don’t lose your hard-earned dollars in the competitive game of marketing.

Jessie Chantel
SMS Marketing Tips SMS marketing stats sms marketing ideas SMS marketing for retail
Jan 23, 2020

How Retail Stores Leverage SMS Marketing to Engage Clients

What Differentiates SMS Marketing From Other Direct Response Channels 

 

Eric Miller
SMS Marketing for Business sms marketing ideas SMS marketing for banks
Jan 21, 2020

How Banks & Financial Institutions Can Leverage the Power of SMS Marketing

 

Jessie Chantel
sms marketing best practices Online Sales black friday promotions sms marketing ideas
Nov 28, 2019
4 MINS

SMS Promotions for Black Friday Done Right

The Popularity of Black Friday Promotions 

Marking the beginning of the Christmas season shopping, Black Friday is getting bigger than ever. According to Adobe Analytics data, last year’s Black Friday sales have exceeded the sales volume of the year prior by a whopping 23.6%. With companies trying to get a piece of the huge pie which generates billions, there are all sorts of promotion tricks and tools to attract customers and leverage sales. You can see discount and special bundle deals at every corner, while social media platforms are being bombarded with all kinds of sponsored and paid promotions, and people’s inboxes get loaded with drip campaign emails. And it all makes sense. After all, this is a golden opportunity for your business to hit the jackpot.

Jessie Chantel

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