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Sep 8, 2017

5 Tips to Improve Your Company's Internal Communication through Text Messaging

Let’s be honest! Keeping a large company’s whole staff in the loop is not a piece of cake. It’s often difficult to find time in your busy schedule to arrange daily face-to-face meetings with your team or department. And employees don’t always remember to check company emails or noticeboard fliers.

When you have important updates to communicate to your team, time is critically important. But you can’t be sure that every single member of your staff is connected to their inbox or interoffice phone system and your urgent mails or calls don’t go unnoticed.

So why not take advantage of instant text messaging to keep your entire team in the know about important updates? Being one of the most powerful ways for businesses to engage with their customers, SMS has a big potential for companies looking to improve internal communications with their employees.

Here are 5 ways you can use SMS messages to communicate with your employees more effectively and enhance the overall productivity of your business.


Event Reminders

There’s so much stuff going on in a big company every day that it’s hard to keep all activities and projects running smoothly. In the hustle and bustle of the busy office your employees may simply forget about important calls or meetings scheduled long ago.

Use SMS to send out immediate alerts and remind your employees where and when they need to be to take part in the meeting. Coordinate your work schedule by integrating the company events calendar into your text. With advanced messaging services you can even pre-plan and write your reminder messages in advance to make sure your employees receive the right notification at the right time, no matter how busy you are.


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Surveys and Polls

Employee surveys and polls are among the most effective, yet underutilized ways to get fresh ideas of how to make your company a better place. Nobody knows your business better than you and your team. So don’t miss the chance to communicate with your employees to boost company productivity, team morale and performance. You can easily run SMS surveys asking your employees to share suggestions for improving your business. Being a discreet and personal communication channel, SMS is likely to provide a higher participation rate than emails. Employees who don’t always feel comfortable to communicate face to face will have an alternative way to convey their feedback.

Text messages are also a great way to run internal polls. Can’t decide whether to have your annual company trip in June or July? Ask your team! Run an SMS poll, inviting your employees to vote between the given options and use the results when planning your trip, showing your employees that their opinion is important for you.


Communication with off site employees

Two-way text messaging is a useful tool to maintain communication between onsite and offsite employees. If you have a sales team working away from the office or delivery workers always on the road, SMS is the best way to stay in contact with them. Rather than having “lone wolves” operating independently, keep in touch with your off site workers and freelancers by plain text messages and make sure they have all the necessary instructions to perform their tasks.


Urgent Notifications

Emergencies occur when you least expect them. So it’s important to have an emergency response plan and be ready to give instructions to your employees when the unexpected strikes. Sending emails to hundreds of employees can’t be an effective strategy since people are not likely to check their mails when an emergency happens, they might not even have access to their inbox in case of an IT system breakdown.

Being one of the most immediate and direct communication channels (in fact, 80% of SMS messages are viewed within a few minutes after being delivered), text messages are an efficient way to keep your employees updated in case of weather alerts, natural disasters, IT system breakdowns, cyber-attacks or robberies. Employees will instantly receive your SMS and learn what to do in an unpredicted situation.




Employee Acknowledgement

Acknowledging your employees is a great way to keep your staff engaged - and having a motivated team is the key to the success of any business. Letting your employees feel the importance of their work and celebrating every achievement will help you enhance the productivity of your business. And SMS is a great way to do so. Send personal SMS messages to your employees to congratulate them for a task well done, thank them for their exceptional efforts or deliver good news about awards and bonuses. The main advantage of SMS over other channels is that it’s a more personal and informal way of communication which will help you get closer to your employees and show them the human side of your management.

Final thoughts

Considering the immediacy and wide reach of SMS, it’s easy to see why companies should be using text messaging to the fullest to keep all staff members informed about meetings and important updates of company policies, as well as connect with employees on a more personal level.