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Dec 12, 2019
6 MIN READ

Did you know that over 50% of website traffic comes from mobile devices?  Here’s another amazing fact: statistics have shown that text messages have an incredible open rate of 98%! With these facts in mind, you might want to consider utilizing SMS marketing to leverage more sales and increase conversion for your business. However, if you are only getting started with text marketing, you will have to make an important decision eventually. Before designing the campaign, the messages, special offers, you need to decide whether you’ll be using short code or long code text. 

Alessia Scott
Dec 12, 2019
4 MIN READ

Did you know that over 50% of website traffic comes from mobile devices?  Here’s another amazing fact: statistics have shown that text messages have an incredible open rate of 98%! With these facts in mind, you might want to consider utilizing SMS marketing to leverage more sales and increase conversion for your business. However, if you are only getting started with text marketing, you will have to make an important decision eventually. Before designing the campaign, the messages, special offers, you need to decide whether you’ll be using short code or long code text. 

Alessia Scott
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Jan 21, 2020

How Banks & Financial Institutions Can Leverage the Power of SMS Marketing

 

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SMS Marketing Tips SMS for B2B sms marketing ideas sms long code vs. short code
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SMS Long Code vs Short Code Marketing: The Big Decision

Did you know that over 50% of website traffic comes from mobile devices?  Here’s another amazing fact: statistics have shown that text messages have an incredible open rate of 98%! With these facts in mind, you might want to consider utilizing SMS marketing to leverage more sales and increase conversion for your business. However, if you are only getting started with text marketing, you will have to make an important decision eventually. Before designing the campaign, the messages, special offers, you need to decide whether you’ll be using short code or long code text. 

Alessia Scott
sms marketing best practices Online Sales black friday promotions sms marketing ideas
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SMS Promotions for Black Friday Done Right

The Popularity of Black Friday Promotions 

Marking the beginning of the Christmas season shopping, Black Friday is getting bigger than ever. According to Adobe Analytics data, last year’s Black Friday sales have exceeded the sales volume of the year prior by a whopping 23.6%. With companies trying to get a piece of the huge pie which generates billions, there are all sorts of promotion tricks and tools to attract customers and leverage sales. You can see discount and special bundle deals at every corner, while social media platforms are being bombarded with all kinds of sponsored and paid promotions, and people’s inboxes get loaded with drip campaign emails. And it all makes sense. After all, this is a golden opportunity for your business to hit the jackpot.

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SMS Marketing Tips Infographics Digital Marketing Online Sales SMS marketing stats
Nov 27, 2019
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5 Black Friday Marketing Ideas to Boost Your Sales

 

Eric Miller
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SMS Marketing Strategy: 7 Tips for Gyms and Fitness Clubs

Vigor and vitality are key factors for many athletes. Which is why Gym and fitness clubs are part and parcel of the sports industry. Well, as a gym owner, there is no better way to gain traction to your gym and fitness club while retaining your existing clients than SMS Marketing.

Eric Miller
SMS Marketing Examples SMS Marketing for Business SMS for B2B sms marketing best practices
Sep 12, 2019
6 MIN READ

What is SMS marketing? [Ultimate guide for starters]

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.

 

What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
SMS Marketing for Business
Aug 31, 2019
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5 common tips to grow your business efficiently in 2019

Business owners understand it well enough that they should constantly develop and evolve new strategies to improve sales performance and stimulate business growth. Even the most successful businessmen continue to search for new opportunities to skyrocket their business in the industry. Therefore, be it a big or small company, anyone should take corresponding measures to scale their business to another level on the staircase of constant growth. Hence, the workable strategy of your business should definitely include these tips to go ahead.

Eric Miller
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Aug 13, 2019
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MMS Marketing For Businesses [5 Top ways for Different Industries]

Multimedia messaging is around since 1984 and it still continues to be one of the powerful marketing ways. It’s effortless and all you need is a compelling SMS/MMS text message to engage customers. It’s enough to mention that SMS marketing boasts with a 98% open rate and MMS marketing even higher. The creative potential of MMS marketing is endless and it’s like a two-way road that reaches to the customer and gets back. MMS is an irreplaceable marketing technique for the contests and other events that require feedback from the customer in the shape of pictures, videos or more. 

Alessia Scott

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