Whether you just closed a sale with a new client or you’re excited to leave feedback for your favorite brand, a Google review not showing up can be frustrating.
If you’re asking yourself, “Why is my Google review not showing up on my favorite brand’s Google Business Page?” This guide is here to help. There are multiple reasons why your review may not have gone live, and we’re going to break them down below before providing some ways you can fix the problem.
Whether your favorite brand humbly requested a review or you simply want to share feedback, discovering that your review didn’t post to their Google profile is frustrating. What could have prevented your review from showing up?
In most cases, Google reviews are deleted by the platform’s spam filters for policy violations. Generally speaking, these fall into one of five categories:
If your review contained any of the content listed above, it’s possible that:
The filter also flags (and typically deletes) reviews that contain links—so if you tried to post a link in your review, it was likely never published. If you want to include a photo in your review, Google’s platform gives users the option to upload one without using external linking (a spam prevention measure).
In the future, make sure to review your feedback for policy violations, spammy and repetitive language and links before posting.
Do you spend most of your time away from the internet but occasionally hop online to send an email or leave a review, collaborate on a Google Doc or leave a review for a business?
If your Google review didn’t post, perhaps:
So, how can you fix these issues? Let’s start by updating your profile:
We also recommend contacting support if you suspect you accidentally created a duplicate Google account. A customer service rep can help you find existing profiles and merge them into one.
There’s also a chance that the issue is with your device. Either your mobile app or your desktop browser may need to be updated to the latest version:
Businesses can report comments for spam or policy violations but cannot disable reviews on their Google Business Page or delete reviews themselves. These rules help ensure transparency with consumers.
However, Google can temporarily or permanently disable reviews if:
For instance, in March of 2022, Google disabled reviews for Russian businesses after the country invaded Ukraine. Google users from around the globe spammed Russian businesses with negative reviews to express dissent, but this violates Google’s information quality policy for reviews.
If you suspect that Google has suspended reviews for the business, consider reaching out to the brand to:
As you manage your Google reviews, you might notice that some reviews have been removed or that expected feedback wasn’t posted. They may not be showing up in your Google Business Profile for various reasons, including:
Most importantly, you should first make sure that your Google Business Profile is operating as usual—and, if you notice a problem, reach out to support for a potential fix.
Then, consider adding review guidelines for your clients, likes:
The first note above is arguably the most important—attempting to leave numerous reviews of the same business multiple times within a short period can trigger Google’s automated spam filter. And that could lead to Google suspending the business’s reviews or your account.
It’s hard to say why a Google review won’t show up without further digging. As always, if you need additional support, reach out to Google support to get your clients’ favorite tool back online as soon as possible.
Customers are the backbone of your business—they leave the reviews that increase your online reputation and secure future sales. But, those clients don’t appear overnight.
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Sources:
Google. Understand Missing & Delayed Reviews. https://support.google.com/business/answer/10313341?hl=en
Google. Prohibited and Restricted Content. https://support.google.com/business/answer/10313341?hl=en
Business Insider. Google and TripAdvisor disable restaurant reviews in Russia after they were flooded with protests against the Ukraine invasion. https://www.businessinsider.com/google-tripadvisor-disable-reviews-russia-ukraine-2022-3