Spooky season is upon us. For businesses, Halloween represents a staggering $10 billion market opportunity, filled with candy, costumes and, of course, customer engagement.
To stand out from the horde of ghouls, ghosts, and goblins clamoring for consumer attention, SMS can be your magic potion. This marketing elixir isn't mere hocus pocus; it taps directly into the mobile-first lifestyle of your customers, offering real-time engagement and sky-high open rates that other channels simply can’t summon.
That said, to truly capture attention and convert, you need to be meticulous in crafting your messages. To help with that, we’ve conjured up a list of 4 monstrously good Happy Halloween text message ideas that can turn seasonal browsers into bona fide buyers.
Halloween isn't just for trick-or-treaters; it's a golden opportunity for businesses to treat their customers to something special. The key to killer SMS marketing this Halloween is blending urgency with exclusivity. You don't just want your audience to open the message—you want them to act on it, or else…
For example, here are templates for Halloween text messages you can use:
Pay careful attention to the tone and content of these messages.
A sense of urgency and exclusivity are woven into the fabric of each one. Phrases like "expires at midnight," "expires in 24 hours," and "vanishes in 3 hours" not only grab attention but encourage immediate action. Meanwhile, the code provides an easy way for you to track the success of your outreach, and it gives loyal customers a simple, actionable step to claim their offer.
Kids aren’t the only ones who love Halloween treats like contests and giveaways. They’re an excellent vehicle businesses can leverage to generate excitement, amplify engagement and drive Halloween sales.
So, how do you translate this giddy anticipation into a text message? Try this:
For these SMS messages, the aim here is clarity. Clear instructions make it a no-brainer for customers to participate. And, once more, the ticking clock creates that sense of urgency, compelling customers to act now rather than later.
Whatever your product or service, tailor your giveaway so that customers feel they're getting access to something truly special this Halloween season.
Halloween is a fantastic time to unmask a new exciting product or service. The autumnal vibes and general excitement for change are a perfect backdrop to introduce something fresh to your lineup.
Here are some industry-specific SMS templates you can use as an example:
For product launches, you’re not just advertising the new product or service, but the experience as a whole. It represents an opportunity for your customers to be part of something novel and exciting. So, the messaging is less about the 'what' and more about the 'woah.'
Whether you’re hosting a spine-chilling Halloween party or participating in the local harvest festival, SMS is the ideal medium to notify your audience in real-time to get the excitement brewing. Potential templates include:
The alchemy of Halloween and SMS marketing can conjure real magic for your business. By implementing these tricks and treats, you’ll position your brand for a profitable spooky season.
Looking for an SMS platform that makes communicating with your contacts easy and efficient this Halloween?
For that, Textedly is the #1 rated texting platform. Whether you want to send out a dozen SMS and MMS mobile text messages or thousands at a time, we’re the trusted choice for both small businesses and world-class brands.
To elevate your SMS marketing this fall season, sign up today for a free 14-day trial.