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Sep 12, 2019
6 MIN READ

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.

 

What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
Aug 31, 2019
6 MIN READ

Business owners understand it well enough that they should constantly develop and evolve new strategies to improve sales performance and stimulate business growth. Even the most successful businessmen continue to search for new opportunities to skyrocket their business in the industry. Therefore, be it a big or small company, anyone should take corresponding measures to scale their business to another level on the staircase of constant growth. Hence, the workable strategy of your business should definitely include these tips to go ahead.

Eric Miller
Sep 12, 2019
4 MIN READ

Short Message Service (SMS) marketing is a means by which businesses and institutions use permission-based text messaging to communicate promotional or awareness messages to their audiences.

 

What is SMS Marketing?

Companies use this technique to build a robust database of subscribers, which in turn increases customer loyalty to their brand.  Once a customer opts-in your company’s marketing campaigns, their phone number is recorded and stored in the company database. The company then creates a lasting relationship with the customer through frequent SMS updates on upcoming events, sale offers, discounts, brand awareness, appointment reminders, as well as coupons.
Here, we discuss all what SMS marketing is and how to go about it.

Alessia Scott
Aug 31, 2019
4 MIN READ

Business owners understand it well enough that they should constantly develop and evolve new strategies to improve sales performance and stimulate business growth. Even the most successful businessmen continue to search for new opportunities to skyrocket their business in the industry. Therefore, be it a big or small company, anyone should take corresponding measures to scale their business to another level on the staircase of constant growth. Hence, the workable strategy of your business should definitely include these tips to go ahead.

Eric Miller
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SMS Marketing Tips
Jan 5, 2018
5 MIN READ

SMS Marketing vs Social Media. Which Comes Out on Top?

For many businesses, both SMS marketing and social media form a significant part of marketing campaigns. They both pose numerous advantages and can be tweaked to optimize almost any advertising and customer outreach campaign. Which is better?

Eric Miller
Holidays
Dec 13, 2017
4 MIN READ

Shining Christmas Marketing Ideas to Drive Sales in 2017

A strong projection of online holiday sales are at $10.13 billion this year, so passing up an online marketing strategy would be detrimental to your company’s success. This is definitely the merriest eCommerce season in all of history, so make sure to implement our Christmas marketing ideas. Regardless if you procrastinate on your Christmas marketing strategy, you will still win a great holiday success. But, fear no more as we have quick and smart tactics to help you execute a robust and manageable holiday marketing plan.

Eric Miller
SMS Marketing for Business
Nov 20, 2017
5 MIN READ

Low Risk Investments for High ROI: Effective Text Message Marketing Tips

Are you a startup looking to make a great profit with little risk and the lowest possible initial costs? Well, you are not alone. Almost every entrepreneur or marketer out there looks to find opportunities for low-risk investments with high yield. Although the idea of a good balance between low costs and high returns might seem an unrealistic one, it’s not something that exists only in Never-Never Land.

Eric Miller
SMS Marketing for Business
Oct 18, 2017
4 MIN READ

Use SMS Marketing for Scary Halloween Promotions This Year

It’s Halloween already, and that provides you with a great excuse to run Halloween specials.  What better way to promote them than with SMS?  SMS marketing has now gotten to the point that you can come up with new creative ideas for holiday specials for every time of the year.  Your customers will be looking for spooky holiday related items and websites that promote the holiday in a fun way.   This provides you with an opportunity to pull your SMS marketing ace out of your sleeve.  Now you should be brainstorming and thinking of ways you can leverage your brand with all the creative innovations that SMS marketing brings to the table in order to exploit the season to the max for spooky sales.   To help you along with this we have come up with ten creepy ideas to maximize the terror this year with holiday sales.

Eric Miller
List Growth Tips
Sep 19, 2017
5 MIN READ

How to Grow Your SMS Marketing List? Simple Tips and Tricks

Much has been said about the many benefits SMS Marketing provides for growing businesses. Every business owner embarking on the business text messaging journey soon discovers that it’s one of the fastest and cost-effective ways for driving customer engagement and revenues.  

Eric Miller
SMS Marketing for Business
Aug 14, 2017
5 MIN READ

The Benefits of Running an SMS Marketing Campaign

Businesses always look for creative and cost-effective ways to deliver their message to the target audience. No matter what product or service you provide, it’s important to keep up with modern marketing trends and think from the perspective of your audience to find the right approach to interact with them.

Eric Miller
Nonprofits
Aug 11, 2017
5 MIN READ

How to Promote Nonprofits and Charities with Text Messages?

Even though nonprofit and charity organizations have noble aspirations, they may still have a hard time trying to get their message to the hearts and minds of people. Many NGOs find it challenging to cut through the marketing clutter and engage with their supporters. But creating a connected network of devoted individuals and passionate change-makers means everything to nonprofits where human resources are the beating heart of any activity.

Eric Miller
SMS Marketing Tips
Aug 11, 2017
6 MIN READ

Kick-Ass Call to Action Text Service Strategies to Build A Wildly Successful Business

A lot of people think that mobile text marketing is dead, but it’s more alive than ever. This is all because the number of mobile phone users is constantly growing, and now there are more mobile devices than people on the planet! This is truly a fascinating statistic that shows how common these devices are.

Eric Miller
SMS Marketing Tips
Jun 22, 2017
5 MIN READ

9 Mind-Blowing Words to Generate Leads: The Magic Behind SMS Marketing Words

“We hurt without moving. We poison without touching. We bear the truth and the lies. We are not to be judged by our size. What are we?”

Eric Miller

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