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02. 17. 2019
6 MIN READ

Text message marketing has revived during the last several years with the growth of smartphone users worldwide. In 2019, the number of people using a smartphone in the US only is estimated to reach 248.68 million. SMS marketing is one of the most effective marketing strategies that can help you retain your customers. However, it can also make you lose a lot of your subscribers if you keep making some basic mistakes. In this post, we’ll introduce you to the top 10 fatal SMS marketing mistakes, which can cost you your reputation.

Jessie Chantel
02. 11. 2019
6 MIN READ

The age of mobile devices is here, and it’s here to stay for long. The growth of mobile marketing trends in 2018 has triggered businesses to improve their strategies to not only win customers and increase engagement but to boost mobile sales as well. The number of mobile users worldwide is estimated to grow from 4.14 billion in 2015 to 4.78 billion in 2020. However, the usage of mobile phones and the popularity of mobile marketing doesn’t necessarily convert to increased sales. So how to increase mobile sales then? There are several tips and tricks you can use to boost your mobile sales, which we’ll discuss in the rest of this post.

Eric Miller
02. 17. 2019
4 MIN READ

Text message marketing has revived during the last several years with the growth of smartphone users worldwide. In 2019, the number of people using a smartphone in the US only is estimated to reach 248.68 million. SMS marketing is one of the most effective marketing strategies that can help you retain your customers. However, it can also make you lose a lot of your subscribers if you keep making some basic mistakes. In this post, we’ll introduce you to the top 10 fatal SMS marketing mistakes, which can cost you your reputation.

Jessie Chantel
02. 11. 2019
4 MIN READ

The age of mobile devices is here, and it’s here to stay for long. The growth of mobile marketing trends in 2018 has triggered businesses to improve their strategies to not only win customers and increase engagement but to boost mobile sales as well. The number of mobile users worldwide is estimated to grow from 4.14 billion in 2015 to 4.78 billion in 2020. However, the usage of mobile phones and the popularity of mobile marketing doesn’t necessarily convert to increased sales. So how to increase mobile sales then? There are several tips and tricks you can use to boost your mobile sales, which we’ll discuss in the rest of this post.

Eric Miller
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SMS Marketing for Business Hospitality
11. 12. 2018
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How Travel Agencies Effectively Utilized SMS Marketing?

For the past decade, the traveling culture has completely transformed throughout the world. Tourism is currently one of the most fast growing industries. People travel for many reasons: to see new things, for work, or to spend a weekend somewhere else. The rise in travel agencies has been tremendous, and so is the competition in the industry. Providing the best offers and staying relevant is a serious challenge for all such companies. In order to be competitive, you need to utilize the best marketing techniques for your travel agency.

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What Powerful Texting Features Should SMS Texting Platforms Have

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Eric Miller
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How Mass Text Messaging is Important in Retention Marketing Success

The goal of retention marketing is to concentrate on your current customer base, while increasing the sales rates and sales volume per purchase. It focuses on current customers only, in order to make sure that they stick to you and become repeat customers. Attracting new customers is important, but keeping your existing ones is essential for any business success in the long term. Mass text messaging and SMS promotions are only available to existing customers because they are subscription based. So if used properly, they can become a powerful tool for increasing customer retention rate. Statistically, mass texting has 98% open and read rates which is substantially higher compared to 22% of emails, 29% of Tweets and 12% of Facebook posts. Another research shows that mass texting service has also a high engagement rate. The click-through rate (CTR) in messages is 10 times higher compared to emails. So clearly mass texting service can play a big role in retention marketing.

Eric Miller
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How Much Time Do Americans Spend on Their Mobile Phones in 2018?

The US adults spend 3 hours and 23 minutes with mobile media each day according to the most recent statistics. From 2012 up to 2018, the numbers went from 88 minutes to 203 minutes. When you include total time spent on their mobile phones, it turns out that an average American spends at least 5,9 hours on their mobile phones every single day.

Eric Miller
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6 Reasons These Businesses Use SMS Marketing

Businesses are always searching for the best SMS marketing platforms and services to improve their performance and grow their customer base. The goal of each company is to gain more consumers and increase sales.

Eric Miller
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6 Reasons Why Your Beauty Salon and Spa Need SMS Marketing

The good, but oddly forgotten, SMS marketing technique can help beauty salons and spas satisfy their customers’ needs while simultaneously boosting revenue. Surprisingly enough, text messaging remains criminally underestimated, with industry marketers still relying on more elaborate strategies.

Eric Miller
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Share the Latest News about World Cup 2018 Through Bulk SMS Services

With the FIFA World Cup 2018 knocking on our doors, it’s a good time to assess the opportunities it provides to businesses, such as business promotion. Don’t tell us that you haven’t already thought about seizing this magnificent opportunity to engage your customers and increase your sales? Yeah, with bulk SMS services at your disposal, this can be easily arranged.

Eric Miller
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10 Great Ways to Build Your SMS Marketing List

Mobile advertising reached a staggering success rate in the previous years. However, not all mobile marketing methods are equally successful. Did you know that an average consumer is 200% more likely to have the desired response to an SMS text message than to a phone call? After all, reaching your target audience via their personal device is risky – you don’t want to intrude their privacy.

Eric Miller