There are many different marketing channels that restaurant businesses are using to retain their customers. However, there’s no platform that guarantees that the person will see or react to the promotion of your restaurant except the SMS marketing channel. You can use social media, but your potential customers won’t see your posts unless they’re already following you. You can also use email marketing, however, there’s a huge risk that your email will end up in spam or junk. You can also use flyers, advertise on billboards, or on your own website. You can do all of this along with placing advertisements on TV and radios. Yet, in order to see or find your advertisements, potential customers will have to actually do something. Thereby, none of your marketing efforts will be as effective as SMS marketing. Not mentioning that text marketing is the cheapest platform out of all.