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Sep 22, 2020
6 MIN READ

Many of us can’t begin to imagine life without our smartphones. They’re ubiquitous – more than 80% of Americans rely on smartphones to talk, text, browse the web and even conduct business.

Jessie Chantel
Sep 15, 2020
6 MIN READ

More than 25% of restaurants shutter within their first year. The odds are especially tough for independent operations – only 10% make it past the one-year mark. 

Building a strong base of repeat customers is key to beating the odds. 

But how do you get there? 

Eric Miller
SMS Marketing Tips
Sep 15, 2020

12 Easy and Creative Restaurant Promotion Ideas

More than 25% of restaurants shutter within their first year. The odds are especially tough for independent operations – only 10% make it past the one-year mark. 

Building a strong base of repeat customers is key to beating the odds. 

But how do you get there? 

Eric Miller
SMS Marketing Tips
Aug 14, 2020

What Is VoIP Texting? How to Text Over the Internet

Voice over Internet Protocol (VoIP) texting has become a standard way for businesses of all sizes to communicate with customers. 

Eric Miller
SMS Marketing Tips
Jul 13, 2020

How to Use Texting Acronyms in Business (The Right Way)

SMS campaigns are useful for communicating promotions, sales and valuable information to your customers. But when you have a lot to say, it can be tough to keep your message short and sweet.

Eric Miller
SMS Marketing Tips
Jul 10, 2020

How to Write a Great Appointment Confirmation Text

Phone calls are out, and texting is in.

And this doesn’t just apply to making social plans. The majority of consumers welcome texts from businesses, too. Appointment confirmation texts have transformed service-based businesses, from salons, spas and restaurants to medical offices, real estate firms and beyond.

For businesses, sending appointment confirmation texts leads to fewer missed appointments and saves a boatload of time tracking down and following up with customers. In short, SMS appointment confirmations mean greater efficiency, fewer open appointment slots and as much as a 20% increase in revenue. What’s not to like?

In this guide, we’ll share our top tips for writing a clear, concise and effective appointment confirmation message.

Eric Miller
SMS Marketing for Business Mobile Marketing
May 13, 2020
4 MIN READ

Email vs. SMS Marketing: When to Use Which?

Email has been the preferred method for sending mass messages and reaching audiences for decades. But a formidable opponent has arrived on the scene. 

SMS marketing has emerged as a fast, cost-effective and reliable way to share promotions, reminders and updates with customers. 

Eric Miller
SMS Marketing for Business
Mar 31, 2020
4 MIN READ

Text Marketing Trends to Watch For This Year (2020 Edition)

With a 98% read rate, text messaging has become a popular and effective marketing trend. 9 out of 10 consumers prefer to text with businesses, and text messages are more likely to be read than emails. 

But as more companies adopt text messaging, you’ll need to keep your strategy fresh by capitalizing on the latest SMS marketing trends in 2020. 

To increase the effectiveness of SMS in your digital marketing strategy, consider these eight text marketing trends for your strategy this year:

 

Eric Miller
SMS Marketing Tips SMS marketing stats sms marketing ideas SMS marketing for retail
Jan 23, 2020

How Retail Stores Leverage SMS Marketing to Engage Clients

What Differentiates SMS Marketing From Other Direct Response Channels 

 

Eric Miller
SMS Marketing Tips Infographics Digital Marketing Online Sales SMS marketing stats
Nov 27, 2019
6 MIN READ

5 Black Friday Marketing Ideas to Boost Your Sales

 

Eric Miller

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