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Jul 10, 2020
6 MIN READ

Phone calls are out, and texting is in.

And this doesn’t just apply to making social plans. The majority of consumers welcome texts from businesses, too. Appointment confirmation texts have transformed service-based businesses, from salons, spas and restaurants to medical offices, real estate firms and beyond.

For businesses, sending appointment confirmation texts leads to fewer missed appointments and saves a boatload of time tracking down and following up with customers. In short, SMS appointment confirmations mean greater efficiency, fewer open appointment slots and as much as a 20% increase in revenue. What’s not to like?

In this guide, we’ll share our top tips for writing a clear, concise and effective appointment confirmation message.

Eric Miller
Jun 24, 2020
6 MIN READ

Are you maximizing the potential of your SMS marketing efforts? 

Aside from using SMS to send alerts or reminders to customers, you can also leverage creative SMS marketing to grow your reach, increase revenue and delight your customers. 

In this article, we’ll show you how to send engaging SMS marketing campaigns – and share a few favorite SMS marketing campaign ideas to jumpstart your creativity. 

Alessia Scott
Jul 10, 2020
4 MIN READ

Phone calls are out, and texting is in.

And this doesn’t just apply to making social plans. The majority of consumers welcome texts from businesses, too. Appointment confirmation texts have transformed service-based businesses, from salons, spas and restaurants to medical offices, real estate firms and beyond.

For businesses, sending appointment confirmation texts leads to fewer missed appointments and saves a boatload of time tracking down and following up with customers. In short, SMS appointment confirmations mean greater efficiency, fewer open appointment slots and as much as a 20% increase in revenue. What’s not to like?

In this guide, we’ll share our top tips for writing a clear, concise and effective appointment confirmation message.

Eric Miller
Jun 24, 2020
4 MIN READ

Are you maximizing the potential of your SMS marketing efforts? 

Aside from using SMS to send alerts or reminders to customers, you can also leverage creative SMS marketing to grow your reach, increase revenue and delight your customers. 

In this article, we’ll show you how to send engaging SMS marketing campaigns – and share a few favorite SMS marketing campaign ideas to jumpstart your creativity. 

Alessia Scott
SMS Marketing for Business sms marketing best practices
Jun 10, 2020
6 MIN READ

7 Big Brands That Use SMS Marketing

Jessie Chantel
SMS Marketing Examples SMS Marketing for Business
May 6, 2020

23 Professional Text Message Examples to Inspire Your SMS Campaign

So, you’re ready to start texting your customers. But how do you send a professional text message across such an informal channel?

Jessie Chantel
MMS Marketing for Business
Mar 18, 2020
4 MIN READ

MMS vs SMS: When to Use SMS and MMS for Marketing Purposes

Businesses have two primary options to communicate with customers via text messaging.

SMS, which stands for Short Message Service, is a popular type of messaging that allows you to send up to 160 characters of text. MMS, short for Multimedia Messaging Service, is a variation of SMS that enables you to insert pictures, video and other types of content into a text. 

If you’re confused about when to use MMS and SMS in your marketing strategy, you’ve come to the right place. In this blog, we’ll break down the differences between MMS vs. SMS and the most common use cases for both so you understand how to reach your customers with text marketing.

Jessie Chantel
SMS Marketing for Business SMS for B2B
Mar 11, 2020
5 MIN READ

Text Messaging Laws Every Business Has To Know About

SMS marketing makes it easy to reach customers directly at a relatively low cost.

But if you don’t adhere to the text messaging laws and regulations that are in place to protect consumers, you risk incurring massive fines and penalties.

In this article, we’ll share everything you need to know about text message privacy laws in the United States, Canada, the European Union and the United Kingdom, plus best practices for keeping your business compliant with text marketing laws.

Jessie Chantel
SMS marketing campaign
Feb 12, 2020

Mobile Marketing 101: The Ultimate Guide to Dominate the Digital Age

Year after year digital marketing is offering new approaches to reach, attract, and close your customers.

Jessie Chantel
Digital Marketing SMS marketing stats sms marketing ideas SMS marketing campaign
Jan 29, 2020

10-Point Checklist for a Successful SMS Marketing Campaign

No marketing campaign is an end in itself. Any campaign is a way to reach your goals and earn 10, 50, 100 times more money than you initially invested in your campaign.  Vague goals, inability to track your campaign results and similar issues hold you back from calling your campaign successful. To help you avoid a failed marketing initiative and losing your investments, we have compiled a list of 10 must-read points. They will help you get ready for your SMS marketing campaign properly and don’t lose your hard-earned dollars in the competitive game of marketing.

Jessie Chantel
SMS Marketing for Business sms marketing ideas SMS marketing for banks
Jan 21, 2020

How Banks & Financial Institutions Can Leverage the Power of SMS Marketing

 

Jessie Chantel
sms marketing best practices Online Sales black friday promotions sms marketing ideas
Nov 28, 2019
4 MINS

SMS Promotions for Black Friday Done Right

The Popularity of Black Friday Promotions 

Marking the beginning of the Christmas season shopping, Black Friday is getting bigger than ever. According to Adobe Analytics data, last year’s Black Friday sales have exceeded the sales volume of the year prior by a whopping 23.6%. With companies trying to get a piece of the huge pie which generates billions, there are all sorts of promotion tricks and tools to attract customers and leverage sales. You can see discount and special bundle deals at every corner, while social media platforms are being bombarded with all kinds of sponsored and paid promotions, and people’s inboxes get loaded with drip campaign emails. And it all makes sense. After all, this is a golden opportunity for your business to hit the jackpot.

Jessie Chantel

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